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Privacy Policy

1. Introduction

Supreme Paintworks Ltd (“we”, “us”, “our”) is a family-run vehicle body repair and paint finishing specialist with over 35 years of experience based in Shefford, Bedfordshire. We respect your privacy and comply fully with UK GDPR when you visit our website, request a quote, or use our services, including accident repairs, alloy wheel refurbishment, restorations, engine conversions, van conversions, sound-system installs, windscreen replacements, upholstery, and general customisations. 

2. Data Controller & Contact

Supreme Paintworks Ltd
11 Ampthill Road, Shefford, Bedfordshire SG17 5BE
 01462 819828 ·  supremepaintworksltd@gmail.com
Co. No 12298205, incorporated 5 November 2019, with an office registered in Stevenage. 

3. Personal Data We Collect

  • Enquiry/quote forms: name, contact details, vehicle information, service required, optional photos

  • Communications: via phone, email, or in-person consultations

  • Website analytics: anonymised IP address, browser/device type, visited pages, session duration—collected using only essential and performance cookies; no advertising or profiling cookies are used

4. How We Use Your Data

Your data is used to:

  • Provide quotes and perform services (e.g. repair, refurbishment, conversions)

  • Send confirmations, invoices, reminders, and follow-up messages

  • Improve our website through anonymised analytics

  • Maintain records for VAT, insurance, warranty, and legal compliance

5. Legal Basis for Processing

  • Contractual necessity: to fulfil service requests

  • Legitimate interests: to manage and develop our business and site

  • Consent: for optional communications or follow-ups

  • Legal obligation: to retain records for VAT, warranty, and audits

6. Data Sharing

We do not sell or rent personal data. Data may be shared only with:

  • GDPR-compliant service providers (e.g., hosting, email, analytics)

  • Regulatory bodies, insurers, or warranters, where legally required

7. Cookies & Tracking

  • Essential cookies: required for enquiry forms and site navigation

  • Performance cookies: anonymised analytics only (e.g. Google Analytics)
    No advertising, profiling, or third-party tracking cookies are used

8. Data Retention

  • Service and enquiry records: retained for up to 7 years

  • Analytics session data: anonymised logs deleted after 24 months; aggregated data retained for insights

9. Your Rights

Under UK GDPR, you may request access, correction, erasure, restriction, or export of your data; withdraw consent; or lodge a complaint with the ICO. Please contact us at the details above to exercise your rights.

10. Security

We utilise SSL encryption, secure UK hosting, access controls, firewalls, and staff training. Although no system is entirely secure, we adhere to best-practice standards.

11. International Transfers

All data is processed and stored within the UK—no overseas transfers occur.

12. Policy Updates

We may update this policy from time to time. Continued use of our website implies acceptance of any updates. The Effective Date reflects the latest version.

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